SHL Brand Refresh Assets
Social Media Graphics Templates
As part of the brand visual identity refresh, I worked with the head of social media to develop standardized social media templates—aligning styles with SHL’s new brand identity. This project involved creating a flexible set of templates and a comprehensive brand kit in Canva, covering:
Stats-focused posts
Single and series events
Panel and virtual events
Company press, news, and announcements
Partnerships
Customer and employee testimonials
These robust templates were essential in ensuring brand consistency across all social media channels, streamlining global marketing content creation for improved engagement and brand recognition.
Single Event Template - Green Theme - Light
Statistic Template - Blue Theme - Dark
Single Event Template - Green Theme - Dark
Statistic Template - Green Theme - Light
Testimonial Template - Blue Theme - Dark
Panel Event Template - Gold Theme - Light
Testimonial Template - Purple Theme - Light
Panel Event Template - Gold Theme - Dark
Announcement Template - Purple Theme - Light
Virtual Event Template - Green Theme
Announcement Template - Green Theme - Dark
Virtual Event Template - Purple Theme